Nicholle will lead Zafin’s strategic expansion in the APAC banking sector by spearheading sales and customer engagement strategies.

Zafin is a global fintech leader empowering financial institutions to centre their customers, grow relationships and drive revenues. With a focus on continued expansion in Australia and across the APAC region, Zafin’s product and pricing platform enables banks to remain competitive in the midst of challenging market influences such as a low-interest rate environment and open banking reforms.

“The Australian banking industry needs to prioritise digital transformation and innovation to meet the needs of their consumers,” said Nicholle. “I believe that Zafin’s innovative technology will help banks to further accelerate their digital transformation efforts. My priority will be to grow Zafin’s brand across Asia Pacific, and to ensure we’re providing relevant solutions that not only solve banks’ challenges of modernising their core systems, but also maximising their growth potential.”

Nicholle joins Zafin as a trusted senior industry advisor, mentor and consultant with more than 20 years of experience in the Asia Pacific financial services industry where she has helped leading companies with their digital transformation efforts. She has held strategic leadership roles with leading Australian financial institutions including Commonwealth Bank of Australia, National Australia Bank and Westpac Group. Before joining Zafin, Nicholle was a Senior Director at CapGemini Financial Services, where she developed strategy and new business initiatives for their financial services practice in the Asia Pacific region.