The role of the ceo
The Chief Executive Officer (CEO) is accountable to the board, which for all intents and purposes means the Chair.
. If the CEO is a member of the board then his/her duties will also include participation in board decisions on the longer-term plans for the company. There will also be times when the board must meet without the CEO, to discuss performance, remuneration and selection issues. As a member of the board, he or she is responsible for the management of the company within policy guidelines laid down by the board.
Responsibilities of the CEO generally include:
- Developing and implementing a business strategy that takes appropriate risks and leads to continued success.
- Operating within agreed board policies and reporting accurately and regularly to the board on all aspects.
- Devising the most appropriate management structure for the company and recruiting, managing, motivating and retaining an effective management team, including the development of appropriate succession plans.
- Ensuring that the board is provided with reports and information it needs to monitor company performance and to take those decisions, which are its collective responsibility.
- Advising the board on opportunities and risks that may impact on the company’s sustainability.
Taking responsibility for the day-to-day operational management of the company within the framework of agreed policy including production, marketing, distribution, sales, finance and accounting.